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AD MATCH GUARANTEEUpdated 5 days ago

What is the Ad Match Guarantee*?

Our Ad Match Guarantee: We will beat the advertised price of any competitor. If you find a local competitor offering a lower price on any identical item we carry in store, simply show us their current flyer and we will sell you that item for 1 cent less than their advertised price. Why? Because our mission is to deliver outstanding value for your family’s budget every day.

An identical item must be the exact same brand, pattern, colour, etc. For produce, the identical item must be the same brand/farm, weight and country of origin. Please note, we cannot Ad Match any produce advertised as price per weight, e.g., loose fruit or vegetables. We only Ad Match the price per bag or package.

*Not applicable to clearance sales, percentage discounts, rebates, combination promotions (e.g., Buy 2 Get 1 Free), private label products, online offers, member level pricing (Loyalty Programs), GT VIP® discounts or random discounts (Scratch and Save events) or to competitor misprints, withdrawn or corrected advertisements. Applicable only to product currently in stock at this location. We reserve the right to limit quantities. We reserve the right to make changes to this program without prior notice. Local competitors reflect each stores’ market trading area within Canada as determined by Giant Tiger.


How Do I Request an Ad Match?

Online-Only Items: Contact our Customer Service Team and include your name, order number and the link to the competitor’s website or digital flyer. The competitor must have the item in stock in order for us to offer the Ad Match.

In Store: Present the competitor’s print or digital flyer to a cashier for approval. We will beat the price by 1 cent on the spot.

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